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Proper Business Development through Online Advertising
Whether it’s online or in the physical world, business development is about relationship development. Depending on the nature of your product, the ideal length of the relationship may be fleeting —...
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Search Engine Optimization vs Search Engine Marketing
Awareness of the differences between SEO and SEM, as well as the ways that they both contribute to the success of your advertising campaigns, will help when selecting a marketing strategy and service....
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Rakuten LinkShare Symposium from June 17th-18th
It’s June, which can only mean one thing – Rakuten LinkShare Symposium is just weeks away! It’s one of the most popular events on the marketing calendar, and this year we’re thrilled to send Carrol...
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Xero Shoes Appears on ABC’s “Shark Tank”
One of our newest clients, Xero Shoes, appeared on ABC’s “Shark Tank” last Friday. We’re really excited for Steven and Lena, the founders of Xero Shoes, for their prime-time performance and how it...
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Vine for Business – How to Use the New Social Media Platform
With Vine reaching more than 13 million users in just five months, the video sharing app is the latest social media darling. Publicly launched by Twitter in January, the mobile video app allows users...
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What is Google Glass?
You can’t go anywhere on the internet or in tech circles without hearing about Google Glass. Google positions Glass as a wearable computer, but you need to use an old-fashioned unwearable computer to...
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The Public Relations Nightmare that was Xbox One’s 24 Hour Rule
On May 21 when Microsoft announced its newly re-designed Xbox One, fans had been waiting for the announcement for a long time. While it seems as though Xbox has been around forever, this is only the...
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Event Profile: Content Marketing World 2013
As we plan for the conclusion of the marketing conference calendar, we look ahead to September, when Content Marketing World 2013 is scheduled to take place. From September 9-11 in Cleveland, Ohio,...
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